Social media affords exciting opportunities to entrepreneurs and established businesses alike, but the names used in this space can cause not only confusion but can make you feel a little ridiculous.

Emerging technologies have created unprecedented challenges and opportunities for business leaders to engage with customers. But how are you supposed to make sense of the, literally, hundreds of tools and social media platforms that appear day by day?

Join our strategic discussion about the current social media landscape and how you as a busy leader can understand and place measurements around the many tools available to your organization. In this one-hour webinar, we will cover:

• The context for the rise of social media tools and how, despite the silly-sounding names, they can add real business value
•  Learn about tweets, updates, and sharing and why these tools are powerful, matter, and should be tracked in order to uncover customer service issues, generate leads, attract great hires, and manage your company's reputation
• Your options for tracking the effectiveness of social media marketing efforts and how to link those efforts directly to your business strategy, ensuring a way to create and sustain a meaningful difference between you and your competitors
  
  

As a webinar attendee, you will automatically receive an invitation to our live symposium event scheduled for later in October. The symposium will expand upon the topics presented in the webinar and show you how to tie social media efforts to your business's overall strategic plans and objectives using POWERSHIP.

MPS Partners' Kathie Topel and Talent Acquistions Partners' Todd Nilson will be presenting.

To RSVP to this webinar, please see:  Social Media Webinar for Business Leaders (and other Grown-Ups). You will receive log in instructions the day prior to the event.